FREDERIK BUSCH
FREDERIK BUSCH
THE POSITION / 2007
is an iconoclastic installation that deals with strategies of contemporary artists for merketing themselves.
Frederik Busch created the fictious Artist Nick Frankenberg and gave him a list of 200 words deriving from the art context. In an Interview, Nick talked about himself and his life as an artist using this vocabulary. A photo of Nick sitting at his desk was taken and digitally modified.
The Interview was edited and combinded on DVD with a Video, showing scrolling Movements betwenn 3 Points (A B C) on the Photo.
The installation consists of a large room, representing Nick’s working/living space. The photo is shown as a large fine art print, the video is shown on a large plasma screen monitor. The photo was also printed on 1000 postcards placed on a shelf in the installation. The visitors could take postcards with them. At the local Night of the Museums, Nick came to visit and gave a lecture about himself, his life, and art in general.